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Studio Naadi
Location
Bangalore
Sector
Design & Architecture
Year
2023
Discipline
Branding, Ui/Ux Design
Website
Studio Naadi is an architecture and landscape design firm that creates spaces that are both beautiful and sustainable. Emerging from a collaborative design entity, Studio Naadi has evolved into an established Landscape Architecture agency in Bangalore, weaving a narrative that harmonises contemporary designs with the vibrant energy of the natural world.
Our journey commenced with a profound understanding of Studio Naadi's vision: to enrich spaces by seamlessly integrating tropical landscape styles and erasing the boundaries between indoors and outdoors. The challenge was not just to design, but to create an identity that embodies the essence of sustainable practices and ornamental solutions for the users
The weaver bird, a masterful architect of intricate nests, became our muse. Drawing from the bird's artistry, 'Nāḍī' or 'Naadi' – the flowing currents of energy – encapsulated the spirit of Studio Naadi. In the process of shaping Studio Naadi's visual identity, we initiated a creative exploration that harmonised architectural intricacies and the essence of energy flow. The inspiration stemmed from contour lines, a tool in mapping topography utilised in architectural practices. Unveiling a narrative that intertwined the brand name 'Naadi,' signifying the flow of energy, we transformed a technical element into a symbol of dynamic movement. This innovative process not only incorporated topography as a design element but also imbued the visual identity with profound meaning, creating a distinctive and purposeful brand language for Studio Naadi.
We translated this visual narrative into a compelling brand language across, establishing a robust brand presence. From meticulously crafted business materials to a thoughtfully designed website, every element resonates with the unique essence of Studio Naadi. This foundation not only communicates the brand effectively captivating people through a harmonious blend of design and purposeful communication.
The result is a compelling brand language that not only resonates with the essence of Studio Naadi but also captures ones attention. This approach lays a strong foundation for the brand, facilitating growth and effective communication.