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Chamara Design Studio
Location
Bangalore
Sector
Design & Architecture
Year
2018
Discipline
Branding
Chamara, a Bangalore-based architecture studio, sought a visual brand identity that would capture their modern, minimalistic, and sustainable design principles.
Our journey began with understanding Chamar's design philosophy, their emphasis on exposed materials and raw, natural finishes. Inspired by this fusion of contemporary style and natural elements, we delved into creating a visual language that embodied the brand's spirit. The colours reflected the look and feel of their architectural spaces – a harmonious blend of earthy tones and modern accents.
With the foundation set we began on designing the logo, visual designs, typefaces, and patterns that would unify Chamara’s brand identity across all mediums. As the project progressed, Chamara’s dreams began to take shape. We presented them with a comprehensive brand identity that not only captured their essence but also provided a toolkit to build their brand further.
The response was overwhelming – Chamara was thrilled with the outcome, recognising how the visual identity perfectly encapsulated their design philosophy.